Typically, enterprise software has a reputation for having bad user experiences. Although there are several articles written on the subject, you can probably come to this conclusion on your own. Was it easier to update your corporate intranet profile or your LinkedIn profile? Can you find something on your corporate intranet faster than you can on Google? Is managing your department spending easier with your internal accounting system or on Mint.com?
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We all know that the world is becoming more ‘mobile enabled’ every day. We see ads for iPhones, BlackBerrys, and Android powered smartphones that tell us we can connect to our favorite social networks, find restaurants close by, and even communicate with co-workers when we’re away from the office (so much for work/life balance!).  According to AdMob’s February Mobile Metrics Report, they are seeing a 35% increase in network traffic coming from ’smartphones’ compared to February of last year. Now, this report only reflects publishers that are part of their network, but is a strong indicator of the enormous growth, and importance, mobile devices play in our everyday lives.
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As SAVO continues to grow its internal development forces to deliver faster and of higher quality, we have been using a lot of disparately grown systems to manage project information across our Product, Usability, Dev and QA groups. The Coordination and tracking has largely been manual and painstaking (as any of you know who try to manage complex things in Excel.)
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Nobody can deny that using analytics to drive business improvement is more important now than it has ever been. Here at SAVO, we have been working to improve the analytics provided to organizations that use our software. With this in mind, we’re pleased to announce that the SAVO 12 Analytics Release is now live.
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A few weeks ago we released our latest product update, the SAVO 11 Release. In this release, we’re enhancing the blog functionality within SAVO, to offer more ways to deliver thematic information to sellers.
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